A few years ago, when I decided to go out on my own, I thought it wise to take a “professional looking” photograph of myself.  While the results weren’t awful, they did scream amateur. More recently – I decided to take the leap. (more…)


Making the jump from employee to independent professional is TERRIFYING. After the buzz of your world changing approach to accounting wears off the first reaction is usually:

“What have I done?!” (more…)


Getting clients is easy when you make it easy to get clients. The separation that exists between you and your consumer are called “action gaps.” Closing these gaps makes doing business both easy and much more likely. Understanding and closing these gaps should be a part of any new business offering or strategic planning. This same approach is also valid when managing and delegating to employees. (more…)


An effective website does several things to help your business succeed. Having information on your site about your products and services is absolutely critical. Further, having useful tips about buying your product or service is also very helpful. One of the most overlooked pages on a website; however, is the high quality About Us page.

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Leading from the edge is one of the easiest ways to quickly garner markethsare. Why? (more…)